Urban Performance 

Specializing in providing a new standard of private personal training. Urban Performance offers a new model combining 1 on 1 training, with an exclusive interactive app.

  • Website design​

  • User-centered design flow

  • Mobile site optimization

This is as personal as it gets;
just you, your trainer, and the entire gym at your disposal

    From this...    

  • Navigation difficult to read on scroll

  • No clear calls to action

  • Feels "cluttered"/overwhelming

  • No direction for the eye (user-centered design)

  • Lacking visual story

   To this   

  • Easy to use navigation

  • Clear calls to action driving sales

  • Minimalist & clean design

  • User-centered design

  • Visual story through imagery

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